Title: Developing Video Content to Support Online Subject Delivery
Presenter: Dr Simon Wakeling (Lecturer in Information Studies)
Faculty / Division: FoAE
School / Unit: Information and Communication Studies
Session Type: Paper
When: Friday, 19 November 2021 @ 11:15am – 12:15pm)
This paper will discuss the development of video content to support online subject delivery. In particular, it will present and discuss the findings from an evaluation of video content created while teaching the School of information and Communication Studies (SICS) postgraduate research methods subject, and draw broader conclusions about student engagement with video content, and the ways that different types of video content can support learners.
The paper will have the following structure:
Introduction to video content
- The established value videos provide online learners (e.g. Laaser & Toloza, 2017; Thomson et al., 2014)
- Existing best practice around video content creation (e.g. Chapes, 2017; Inman & Myers, 2018)
Introduction to INF447
- INF447 is the SICS postgraduate research methods subject
- Summary of subject content
- C. 100 students per session
- Considered a ‘challenging’ subject
Summary of video content produced
- 15-20 minute videos, published on YouTube
- Videos created each week (so responsive to student needs)
- Video types: subject material explanations, assessment tips, real-world examples, software overviews, subject admin, research article critiques
Past feedback from SuES
- Brief review of feedback received from prior session Student Evaluation Surveys
- Significant amount of positive feedback
- Responses categorised and found to relate to: ‘Understanding subject content’, ‘Engagement and the personal touch’, and ‘providing context and direction’
Evaluation of 202160 video content for INF447
This section will present findings from two forms of evaluation of video content produced during session 202160.
1. YouTube analytics
- Number of views
- Unique viewers
- Average view duration
- Devices used
2. Survey of INF447 students conducted in Interact2 subject site (note – survey has been designed, but data will be collected in October 2021)
Survey will cover:
- General perceptions of the value of videos
- When videos were viewed
- Evaluation of different video types
- How videos are perceived to support learning
- How videos are perceived to support assessment work
- Suggestions for improvement (in delivery and content)
Lessons for developing video content for online subjects
This section will reflect on the findings of the evaluations described above, relate these to best practice found in the educational literature, and present some general ideas regarding to the creation of video content to support online learning. This will include discussion of areas such as types of content, modes of delivering videos, timings of videos, and responding to student needs.
Laaser, W., & Toloza, E. A. (2017). The changing role of the educational video in higher distance education. The International Review of Research in Open and Distributed Learning, 18(2).
Thomson, A., Bridgstock, R., & Willems, C. (2014). ‘Teachers flipping out’beyond the online lecture: Maximising the educational potential of video. Journal of Learning Design, 7(3), 67-78.
Chapes, J. (2017, June). Online video in higher education: Uses and practices. In EdMedia+ Innovate Learning (pp. 1133-1138). Association for the Advancement of Computing in Education (AACE).
Inman, J., & Myers, S. (2018). Now Streaming: Strategies That Improve Video Lectures. IDEA Paper# 68. IDEA Center, Inc.